We noticed that you're using an unsupported browser. The TripAdvisor website may not display properly.We support the following browsers:
Windows: Internet Explorer, Mozilla Firefox, Google Chrome. Mac: Safari.

Officina Profumo-Farmaceutica di Santa Maria Novella

Via della Scala 16, 50123, Florence, Italy
+39 055 216276
Review Highlights
A nice visit

Located in a gorgeous, unassuming building. Went with the intention to just window shop and ended... read more

Reviewed 1 week ago
CharleneW W
Seoul, South Korea
The Beautiful Life, Firenze Fabulous!

This was my favorite part of my trip! I went early to avoid the crowds and to take my time... read more

Reviewed 2 weeks ago
San Francisco
Read all 1,085 reviews
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
Started in the 16th century by Dominican friars, this is more like a museum than a perfume shop since it stocks an awesome range of perfumes, herbal elixirs and soaps based on, of all things, vinegar.
  • Excellent68%
  • Very good24%
  • Average5%
  • Poor2%
  • Terrible1%
Travellers talk about
“oldest pharmacy” (10 reviews)
“rose water” (9 reviews)
“skin care” (7 reviews)
Closed Now
All hours
Hours Today: 9:00 AM - 8:00 PM
Suggested Duration: 1-2 hours
Via della Scala 16, 50123, Florence, Italy
Santa Maria Novella
Write a ReviewReviews (1,085)
Traveller rating
Traveller type
Time of year
  • More languages

1 - 10 of 406 reviews

Reviewed 1 week ago

Located in a gorgeous, unassuming building. Went with the intention to just window shop and ended up buying three things! Products are not cheap but are of good value.

Thank CharleneW W
Reviewed 2 weeks ago

This was my favorite part of my trip! I went early to avoid the crowds and to take my time enjoying the beautiful Museum Quality artifacts that provide the ambiance for the perfect Firenze experience. The fragrances are legendary, and you will be enchanted by...More

Thank BeenThere2c
Reviewed 4 weeks ago

One of the most magnificent, awe-inspiring places we visited in Florence. The architecture alone is astounding. Described as "Florence's oldest perfume store", we expected to find interesting and expensive perfumes---we found these but, there is so, so much more! Established in 1221, this is the...More

Thank Julie W
Reviewed 17 October 2017

This is a very old historic pharmacy which sells wonderful fragrances and homeopathic items. I love to just go there and inhale. The smells are heavenly. We have bought gift items over the years - including beautiful silk sachet packets. Prices are quite high -...More

2  Thank luvroma2
Reviewed 17 October 2017

One of the oldest Pharmacies in the world this began selling herbal remedies grown and prepared by Dominican Friars as far back as 1221. The place is jaw-dropping in its beauty. And, you really have to look for it. It's location which seems pretty straightforward...More

Thank Berdel B
Reviewed 13 October 2017

..and for that reason alone worth going though be aware the entrance is not obvious. I'd forgotten about this until I smelt it whilst going round the church where you can detect the smells from the cloisters. yes the prices are astronomical (10 euros for...More

Thank Martin H
Reviewed 13 October 2017

A real museum for perfume-lovers and esthets. Extremely luxurious interiors, pleasant atmosphere, attentive staff.

Thank Алина К
Reviewed 10 October 2017 via mobile

I was confused with the negative comments so i had decided not to go. Im glad that i changed my mind because is worth it just checking the inside of the building. It's beautiful! The attendants were nice and helpful

1  Thank Adela R
Reviewed 3 October 2017

The entrnce is a little hidden and looks quite small, but when you enter there are several rooms with different offers. Creams, soap, parfume, medicine, chocolate everything is availabe and you get some hints how it was made in former times - this pharmacy is...More

Thank Karsten2310
Reviewed 3 October 2017

If you are in the area of the train station or bus depot or in my case the Basilica of Santa Maria Novella, you may as well visit this shop associated with the basilica. Amazing products, great scents but definitely a treat as the items...More

Thank Peter P
Santa Maria Novella
Santa Maria Novella train station welcomes the
majority of the people arriving in Florence, which
might explain the hectic pace. Commuters and tourists
come across the constant hustle and bustle of the
station before exiting, taking a few steps and
stopping amazed in Piazza di Santa Maria Novella. It
is impossible not to admire the the square, housing
one of the most charming basilicas in Florence. The
Nearby Restaurants
Trattoria Da Giorgio
1,887 reviews
.16 km away
Osteria Pastella
1,053 reviews
.03 km away
Ostaria dei Centopoveri
1,850 reviews
.13 km away
La Grotta di Leo
1,020 reviews
.13 km away
Nearby Attractions
Church of Santa Maria Novella
2,683 reviews
.14 km away
Piazza di Santa Maria Novella
655 reviews
.15 km away
Stazione di Firenze Santa Maria Novella
765 reviews
.25 km away
Basilica of Santa Maria Novella
100 reviews
.11 km away
Ask a question
Questions & Answers
29 August 2017|
AnswerShow all 2 answers
Response from OPFSMN1612 | Property representative |
Hello thedoglad, Thank you for this wonderful comment, there is no greater satisfaction for us than to hear such beautiful words. We are delighted that our business that we carry with passion for many years is appreciated... More
Google Translation