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SAB World of Beer

15 President Street, Entrance on Becker St. | Newton Cultural Precinct, Johannesburg, South Africa
+27 11 836 4900
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US$247.34*
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A fun filled guided tour through an interactive multi-media museum, exploring the rich history of beer and its South African story. End off with a cold pint in the Tap Room overlooking the city. The immersive tour explores the rich history of Africa's beer culture, transporting you from the tombs of Egypt to the mining townships of Johannesburg's pioneer days. You'll also get to taste traditional African beer, hold hop flowers in your hands, smell the different types of barley and peer into the great big wort kettle! Beer memorabilia and merchandise are also available at the adjoining shop, Tankards and Togs. Since being opened by former President Nelson Mandela nearly 20 years ago, the World of Beer has become one of the country's top attractions for foreigners and locals alike, winning SA Tourism's "Tourist Attraction Category Winner" for three consecutive years. It also houses a five-star conference and event venue. Visit experience it for yourself! Access SAB World of Beer is situated in the heart of the Johannesburg Newtown Cultural Precinct. It is within walking distance of the three major railway stations (Westgate, Braamfontein and Park Station) and conveniently located on one of the city's main taxi routes. Shuttle services from the Gautrain station can be arranged at a minimal cost.
  • Excellent52%
  • Very good36%
  • Average10%
  • Poor1%
  • Terrible1%
Travellers talk about
“beer tasting” (53 reviews)
“beer making” (16 reviews)
“brewing process” (14 reviews)
Closed Now
All hours
Hours Today: 10:00 AM - 4:00 PM
Suggested Duration: 1-2 hours
LOCATION
15 President Street, Entrance on Becker St. | Newton Cultural Precinct, Johannesburg, South Africa
CONTACT
Website
+27 11 836 4900
Write a ReviewReviews (483)
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1 - 10 of 424 reviews

Reviewed yesterday

Right in Johannesburg, easy to park and very interesting. Tells the history of beer and you get a free glass and sample part way through as well as a couple of drinks at the end. There is a restaurant. We took a chance and just...More

Thank pendred9
Reviewed 2 weeks ago

If you love beer this is the place to be. The beer is good. The museum is excellent. I'd say get a Uber, go with friends and have a damn good time.More

Thank JonathanCho
Felicia M, Manager at SAB World of Beer, responded to this reviewResponded 1 week ago

Dear JonathanCho Thank you very much for taking time to send us a review. I am pleased to hear that you had a fun-filled tour. I hope you enjoyed the rest of your visit in Jozi. Looking forward to welcome you back to the World...More

Reviewed 3 weeks ago

Entry will get you a couple of "free" sample beers. The bar at the end of the tour with the beers is pleasant enough. The tour itself ranges from interesting to downright rubbish. They has spent a lot of money fitting this place out but...More

Thank StevieCCD
Felicia M, Manager at SAB World of Beer, responded to this reviewResponded 1 week ago

Dear StevieCCD Thank you very much for taking time to send us a review. I am pleased to hear that you have enjoyed the experience in the bar. I am glad to announce that are working on some of the equipment and content on the...More

Reviewed 3 weeks ago via mobile

great tour of how beer started in South Africa period Not in the greatest part of town worth a cab ride down here and then a quick Burger lunchMore

Thank Tim H
Felicia M, Manager at SAB World of Beer, responded to this reviewResponded 3 weeks ago

Dear Tim Thank you very much for taking time to send us a review. I am pleased to hear that you have enjoyed the tour and lunch. I hope you enjoyed the rest of your visit in Jozi. Looking forward to welcome you back to...More

Reviewed 4 weeks ago

Stopped off to visit SAB World of Beer whilst on the city bus tour. interesting but you should make sure you arrive at a time when the tour starts otherwise you'll have to wait. I missed the tour itself but just paid 50 R to...More

Thank BonnyMark
Felicia M, Manager at SAB World of Beer, responded to this reviewResponded 3 weeks ago

Dear BonnyMark Thank you very much for submitting your review of the SAB World of Beer, to TripAdvisor. I am pleased to hear that you had a fun-filled experience in our bar! I hope the rest of your trip to Johannesburg was interesting. We hope...More

Reviewed 4 weeks ago

We enjoyed the tour it was done well and appropriate for families & adults both. You get to see & taste some of the older South African ways of making beer! Also, you can enjoy a good meal & drinks after the tour. They have...More

Thank mcj79
Felicia M, Manager at SAB World of Beer, responded to this reviewResponded 3 weeks ago

Dear Mcj79 Thank you very much for submitting your review of the SAB World of Beer, to TripAdvisor. I am pleased to hear that you had a fun-filled experience! I hope the rest of your trip in Johannesburg was interesting. We hope to welcome you...More

Reviewed 28 December 2017

Well presented surroundings and very funny and entertaining guide. Enjoyed having a drink in the sun on the balcony at the end!More

Thank Phum S
Felicia M, Manager at SAB World of Beer, responded to this reviewResponded 2 January 2018

Dear Phum S Thank you very much for submitting your review of the SAB World of Beer, to TripAdvisor. I am pleased to hear that you had a fun-filled experience! I hope the rest of your trip to Johannesburg was interesting. We hope to welcome...More

Reviewed 27 December 2017 via mobile

Wow - the only word that comes to mind when I think of the tour and day over all. I (honestly) went in, expecting very little and kept the expectations very low. I was blown away by the entire tour itself - it was professional,...More

1  Thank Eduan N
Felicia M, Manager at SAB World of Beer, responded to this reviewResponded 29 December 2017

Dear Eduan N Many thanks for submitting your review of the SAB World of Beer, to TripAdvisor. Wow what a lovey review! I am pleased to hear that you had a fun-filled experience! I hope the rest of your trip to Jozi was interesting. We...More

Reviewed 12 December 2017 via mobile

I enjoyed this tour and beer tasting session. The tour guide was great, there were a lot of educational videos to watch during the tour, some better than others. The history of Beer was very interesting especially the traditional African beer story and tasting. I...More

Thank mop003
Felicia M, Manager at SAB World of Beer, responded to this reviewResponded 19 December 2017

Dear mop003 Thank you very much for taking time to send us a review. I am very pleased to hear that you enjoyed your tour and beer tasting. I hope you enjoyed the rest of your visit in Joburg. Looking forward to welcoming you in...More

Reviewed 6 December 2017 via mobile

I can’t say that this is the most cultural, educational or memorable activity, but it’s an absolute bargain and a fun way to spend a couple of hours if you like beer.

Thank Kayleigh F
Felicia M, Manager at SAB World of Beer, responded to this reviewResponded 19 December 2017

Dear Kayleigh F Many thanks for submitting your review of the SAB World of Beer, to TripAdvisor. I hope that your experience was enjoyable and that your trip to South Africa was interesting. Kind regards, Felicia

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Questions & Answers
smrgeog
2 March 2016|
Answer
Response from Tony_Rubin | Property representative |
Tickets can be purchased at the door, on arrival, with pleasure. We look forward to seeing you soon Regards Tony
0
Votes
lizatjie
14 July 2015|
AnswerShow all 7 answers
Response from Tony_Rubin | Property representative |
Hi lizatjie Our Tours operate 7 Days per Week, as follows: Tuesday to Saturday: 10h00 to 17h00 Sunday and Monday: 10h00 to 16h00 The normal Tour (R95) takes approximately 75 Minutes, and the Tour plus Beer Tasting (R140... More
0
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lizatjie
14 July 2015|
Answer
Response from Tony_Rubin | Property representative |
Hi lizatjie, our Tours operate 7 days per week, departing hourly from 10h00 to 16h00. We look forward to welcoming you to The World of Beer soon. Regards Tony
0
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