Vienna Shopping Guide
In a city where imperial court luxury still reigns, Vienna indulges shoppers in life’s finer things along the Danube. Many of the shops that once supplied the emperor with new clothes, perfume, and sweets are still among the most revered in the city center. There’s no doubt Vienna adores tradition. But modern designer boutiques and wildly diverse markets also delight shoppers with unexpected treasures. Here are some of the best places to experience Vienna’s shopping culture.
Inner Stadt (First District)In the grand Inner Stadt—home to the Hofburg Palace, St. Stephen’s Cathedral and State Opera House—former suppliers to the emperor and exclusive flagship stores line Kohlmarkt, Vienna’s most established luxury promenade. Walk to Kärntner Strasse to see the glittering Swarovski boutique and the Steffl department store’s glass elevator with stunning views of the busy street below. Cafés and coffee shops make excellent stops for people-watching along many pedestrian-only cobblestone streets in the area. Historic buildings house everything from Austrian jewelry and fashion brands to chocolatiers and porcelain shops. The side streets around Graben are an antique hunter’s dream, with boutiques selling Baroque armories, fine rugs, Renaissance chests, classic timepieces, and other gems.
Top Places to Shop in Vienna
Augarten Porzellan
The 1st District flagship store of this traditional Viennese porcelain maker, a former Imperial Court purveyor, is artfully designed. Shoppers can also visit the factory and museum east of the Danube.
Ina Kent Store
This Viennese designer is known for her stylish, multi-functional bags. Her namesake Ina Kent Store on Neubaugasse is an icon among trendsetters in the 7th District.
Donau Zentrum
Just east of the Danube River from the city center, this large shopping mall is next to a metro stop and includes international fashion brands, a cinema, restaurants, and coffee shops.
J & L Lobmeyr
A Viennese icon among collectors of fine crystal, J. & L. Lobmeyr is a former purveyor to the Imperial Court. The glass maker’s store features unique chandeliers and mouth-blown glassware.
Vienna Naschmarkt
Vienna’s largest market, Naschmarkt near the Karlsplatz and Kettenbrückengasse metro stations, has more than 120 food stalls with every ethnic variety imaginable. Saturdays it includes a flea market.
Lena Hoschek
A Viennese clothing designer with stores around the world, Lena Hoschek has a chic flagship store in Vienna’s 1st District. One of her clothing lines, “Tradition,” celebrates the Austrian dirndl.
Beer Store Vienna
Beer connoisseurs can sample Austria’s centuries-old brewing tradition at Beer Store Vienna, which has a beer store, homebrew supplies, and taproom with special tastings and seminars.
Manner Shop
Within walking distance of St. Stephen's Cathedral is the sweet shop flagship that bears the church’s image on its iconic pink foil packaging. Manner Shop is synonymous with Vienna’s nougat wafers.
Ringstrassen Galleries
At the edge of city center, this indoor shopping mall includes 60 shops and restaurants. It is located on Kärntner Ring, where the city walls once stood, near Stadtpark and the Opera House.
BahnhofCity Wien Hauptbahnhof
This shopping mall at Vienna’s main train station has longer hours than most other stores in the city. It’s a convenient place to pick up groceries, books, clothes, and more.
STEFFL Department Store
One of only a few department stores in Vienna, the multi-floor Steffl offers major fashion labels. Take the glass elevator to the rooftop restaurant for views of St. Stephen’s Cathedral.
Goldenes Quartier Vienna
This exclusive new 1st District shopping development is located in a complex of heritage-listed historic buildings between Tuchlauben and Am Hof and includes luxury brands Prada, Miu, and Vuitton.
The Viennastore
For souvenirs without the kitsch, The Viennastore hits the mark. You’ll find classic pieces made in Vienna: J. & L. Lobmeyr crystal, Augarten porcelain, Vienna clocks, games, and books.
Meiselmarkt Wien
Vienna’s only market located entirely in a building, Meiselmarkt has a shopping mall atmosphere and offers shoppers a selection of fruit and vegetables, meat, fish, and baked goods.
Mühlbauer Hutmanufaktur
This Viennese hatmaker is a favorite for classic and fresh trends. Brad Pitt and Yoko Ono are fans of the international brand with a flagship store in the 1st District and another in the 7th District.
Pregenzer Fashion Store
On Schleifmühlgasse in the 4th District, Jutta Pregenzer sells her own designed collections and international brands at her namesake store set among fashionable shops, restaurants, and galleries.
Wagner Juwelier
With both a goldsmith and watch maker in house, Wagner Juweiler is a traditional Viennese jeweler in the 1st District selling luxurious brands such as Rolex, Cartier, Bulgari, and Hublot.
Zuckerlwerkstatt Vienna
Translated “sugar workshop,” this candy store in the 1st District sells traditional Viennese silk candies filled with chocolate. Visitors can watch the handmade process in the viewing kitchen.
Swarovski Kristallwelten Store Wien
At the three-story world headquarters of this legendary crystal brand in the 1st District, shoppers can browse jewelry, figurines, and art installations, or visit the Moët & Chandon champagne bar.
Parfumerie J.B. Filz
A perfumery founded in 1809, J.B. Filz was once a supplier to the Imperial Court. This 1st District business located on Am Graben still produces centuries-old fragrances from original recipes.
Map
Satellite
Map updates are paused. Zoom in to see updated info.
Reset zoom
Updating Map...
Your filters are still active.
Neighbourhoods
Neighbourhoods
Shopping
More
Neighbourhoods
More
Vienna weather essentials
Month
High
Low
Precip
Dec
34°F 1°C
26°F -3°C
2 in 5 cm
Jan
34°F 1°C
24°F -4°C
2 in 5 cm
Feb
39°F 3°C
27°F -2°C
2 in 5 cm
Mar
47°F 8°C
32°F 0°C
2 in 6 cm
Apr
58°F 14°C
39°F 3°C
2 in 5 cm
May
67°F 19°C
48°F 8°C
3 in 7 cm
|
Powered by
Weather Underground
Weather Underground
Willing to travel? We found great results outside Vienna.
Expand your search.
Willing to travel? We found great results outside Vienna.
Expand your search.
“Our second year in this spectacular Christmas market, many beautiful things to buy, wonderful food as crepes, specially those filled with salmon, others ham and cheese and for desert crepes with Nutella, also bake...”
“I wish I could upload my video to show you the beautiful Christmas Market with the Palace as the backdrop with live carolers and lots of handmade gifts and fun food vendors.”
Learn More
“There are some very big toys stores (Me and my husband love toys:), a big store for books and art crafts where you can also sit and read, and lots of fashion shops- all kinds of.”
“This is by far the best place for shopping in Vienna, easily reached by underground, with a very big variety of shops for every thing you want and good prices too, but be ready for a long time walking inside if yo...”
Learn More
“This llittle shop at the corner makes the Stephansplatz square simple perfect and offering Austria's most famous chocolate, just adds to the incredible shopping.”
“The Original Neapolitan Wafers and of course the zillion versions of them with such and such topping/coating/cream can be found in the shop along with some interesting kitchy gifts.”
Learn More
“the established auction house in Vienna is always worth visiting, there is a ground floor section where you can purchase different objects d'art , the auction calendar as such is worthwhile studying, and so are th...”
“Jewelry, art, clothing, and best of all, a lovely coffee shop!”
Learn More
“We asked a local owner of a specialty shop and she pointed us to the upstairs at Meinl - and what a delight to find it!”
“Upstairs was a bakery, deli and cheese shop.”
Learn More
“Very beautiful building and very stilis it’s unic from very gut Architekt who made the Hundertwasserhouse and put great idea .You cane see shops es well, its worth and a must to see”
“Funny colorful shopping shops will surprise you with their variety of very high-quality souvenirs, unusual bars and cafes.”
Learn More
“Creamy, smooth, rich, flavorful, oh I could go on and on, but you need to find this wonderful shop and treat yourself IF you are a chocolate lover.”
“In the traditional looking chocolate shop You can find a large selection of premium chocolate from all over the world and from Austria as well.”
Learn More
“This is a mix of everything, lots of eateries, mixed with clothing, gourmet foods and chocolates, fresh produce.... Etc... Loved it loved it, loved it!”
“The naschmarkt is a sprawling old-fashioned food market offering everything you can imagine from fresh veggies, fresh fish, fresh meat, cold cuts, cheese, nuts, fruits, teas, wines, vinegars, etc….”
Learn More
“Clean and had a huge selection of great foods - I love the Billa supermarket chain in general but this specific shop is one of the bests due to its size.”
Learn More
“Lots of shopping outlets and fast food outlets here,really helpful staff and a great starting point to explore the city and beyond ,the Ubahn system here was cool,we took full advantage of the Ubahn on our eight d...”
Learn More
“Nevertheless, it is worth visiting this shop because it retains the charm of its original decor.”
“this small but very charming shop makes lovely chocolate.”
Learn More
“This small museum offers a great collection of vintage and modern cameras from different eras and interesting photographs.”
Learn More
“We had such a terrific experience that we got glued to each and every shop and had an unforgettable experience in this charming city which is in my hearts now .”
“She also took us to some amazing Viennese clothing shops, one in particular that was fabulous was where the famous Dita von Teese likes to shop.”
Learn More
“Busy and bustling, lots of stalls selling all types of merchandise, lots of clothing stalls but mixed in were stalls selling bric a brac, the market area was packed as were the cafes, bars and restaurants situated...”
“Yes there are a couple of junky stalls but majority are selling top quality antiques (at a price too, just as expensive as antique shops) I was astounded at the variety and quality of the antiques, the likes of wh...”
Learn More
“The train station is like a city itself that has every imaginable service needed with tons of restaurants, luggage storage, and lots of information for travelers.”
“the main train station of city of vienna..near to everything and connection with the whole city.it is a mall and together a train station .”
Learn More
“Claudia is the exemplary store owner taking great care in providing the highest quality fruit products, from jams, jellies, marmalades, to vinegars, infused oils, and honey, to much much more.”
“We saw the window and were drawn in straight away - lovely young lady helped serve and explain about the products on offer and varieties - we brought some as gifts to take home - very nice shop and enjoyable exper...”
Learn More
“It offers two very nice supermarkets, clothing, shoe, sports and a big electronics shop - on the second floor the mall offers a very nice food court where it is easy to find the right meal or just coffee and cake...”
“City Airport Train, local commuter trains and undergraound lines (subway) U3 and U4 - a very busy place called The Mall.”
Learn More
“Yes, the gift shop is pricey if you consider only the porcelain, but there are other items there as well - cash only, though!”
“There is an exhibition, museum, shop, cafe and garden too.”
Learn More
“... we opted to have bottles of beer from Next Level Brewing Co and went for a pale ale ,these were served in excellent condition being iced cold, we just chilled out and took in the great bottle shop we were in.”
Learn More
“This is flagship department store in Vienna that offers variety if luxury brands.”
“We had great time shopping there .”
Learn More
“It's a typical non-chain bookstore - ramshackle, a bit messy, for book-lovers.”
“The shop is small but full of incredible books.”
Learn More
“What I liked the most, is that people of all ages go shop, eat and hang out at night there.”
“Local produce of high quality, flowers, places to eat and drink...and everything at an acceptable price and not sooo full of tourists (but yes, well, many locals...).”
Learn More
© 2019 TripAdvisor LLC All rights reserved.
* TripAdvisor LLC is not a booking agent and does not charge any service fees to users of our site... (more)
TripAdvisor LLC is not responsible for content on external web sites. Taxes, fees not included for deals content.