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110 Cromwell Road, London SW7 4ES England
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US$166
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Traveller (171)
Room & Suite (47)
Videos (1)
What is Travellers’ Choice?
Tripadvisor gives a Travellers’ Choice award to accommodations, attractions and restaurants that consistently earn great reviews from travellers and are ranked within the top 10% of properties on Tripadvisor.
Travel safe during COVID-19
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What you can expect during your stay
  • All linens sanitised in high-temperature wash
  • Face masks required for staff in public areas
  • Hand sanitiser available to guests & staff
  • Stay-at-home policy for staff with symptoms
  • Regularly sanitised high-traffic areas
  • Staff required to regularly wash hands
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Updated 13/08/21 Safety precautions are provided by the property and are not checked by Tripadvisor for accuracy.
A note from ibis Styles London Gloucester Road
Updated 13/08/21 Safety precautions are provided by the property and are not checked by Tripadvisor for accuracy.

About

#372 of 1,195 hotels in London
Location
Cleanliness
Service
Value
Travellers' Choice
Our hotel has recently been refurbished in a charming, contemporary design with quirky touches throughout. Rooms are subtly inspired by the London Underground - look out for the surprising, playful touches that make this hotel special. Securing a room in this distinctive Victorian building puts you within easy reach of London's iconic attractions, including the Science, Victoria & Albert, and Natural History museums, as well as Earl's Court. From our Kensington location you can reach Gloucester Road tube stop in just two minutes. Admire the elegant façade of the Royal Albert Hall, stroll through Kensington Gardens and Hyde Park, then return to style, comfort, and attentive service courtesy of our hospitality team. It's what we do. Choose a superior room for extra space and luxuries including a Nespresso machine, iPod docking station, and a comfortable sofa. Enquire about our garden rooms which feature a private terrace, so you can enjoy an alfresco coffee in peace.
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Property amenities
Paid public parking nearby
Free High Speed Internet (WiFi)
Bar / lounge
Highchairs available
Baggage storage
Non-smoking hotel
24-hour check-in
24-hour front desk
Street parking
Wifi
Breakfast available
Breakfast buffet
Complimentary Instant Coffee
Complimentary tea
Snack bar
First aid kit
Express check-in / check-out
Dry cleaning
Laundry service
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Room features
Blackout curtains
Soundproof rooms
Air conditioning
Desk
Housekeeping
Coffee / tea maker
Flatscreen TV
Bath / shower
Safe
Clothes rack
Laptop safe
Private bathrooms
Wake-up service / alarm clock
Electric kettle
Complimentary toiletries
Hair dryer
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Room types
City view
Non-smoking rooms
Good to know
HOTEL CLASS
Languages Spoken
English, French, Spanish, Italian and 2 more
302Reviews39Q+A33Room tips
Traveller rating
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Most Recent
fatherdlm wrote a review 13 Sep
Long Eaton, United Kingdom2 contributions
Unfortunately I was unable to stay as the meeting I was due to attend was cancelled and, of course, I couldn’t apply for a refund as I had paid for the stay outright, without the option of a refund. A great shame as I was looking forward to a first stay at a different Ibis hotel.
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Review collected in partnership with Accorhotels.com
Date of stay: September 2022
Value
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Location
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Trip type: Travelled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Nat D wrote a review Aug 2021
Natdavies0114 contributions15 helpful votes
Hotel's Favourite
Hotel is in an excellent location for the tube/bus routes. Our room was clean and comfortable and we enjoyed the continental breakfast included. Staff were friendly and helpful, would stay again next time we visit London.
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Date of stay: August 2021Trip type: Travelled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Response from Charline Decobert, General Manager at ibis Styles London Gloucester Road
Responded 13 Aug 2021
Dear NatDavies90, Thank you very much for taking the time to write such a nice review. The ideal location of our hotel is indeed appreciated by all our guests. Please rest assured I will make sure to pass along your nice comment about our team who will be happy to hear about it. Looking forward to welcoming you back again. Kind regards, Justine - Assistant General Manager
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This response is the subjective opinion of the management representative and not of Tripadvisor LLC.
ems_854 wrote a review Aug 2022
Brighton, United Kingdom2 contributions
Overnight business stayover which was ideal. Location was superb and conveniently situated next door to the tube station. Room was large and spotless, along with funky decoration themed around London tube. Staff could not have been more helpful and friendly, helping me with a taxi booking at early as 5 am in the morning. Will be back! Thanks to all the team
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Date of stay: August 2022
Service
Sleep Quality
Trip type: Travelled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Susan P wrote a review Aug 2022
Silver Spring, Maryland7 contributions
I just spent a week in this hotel. It's quite small but the room wasn't. I was there to compete in the London Triathlon and I'd told the staff when I signed up (I did this in person because I wanted to leave the awful hotel I'd originally booked so I walked in to talk about staying there) that I would have my bike AND my bike case with me when I checked in (after my race), so they thoughtfully gave me a room on the first floor. This is a small hotel, but my room had a spacious bathroom, a queen-size bed, and loads of towels! Anything I asked for -- such as glasses of ice when I returned from a run -- they provided immediately. When I left for Heathrow, the General Manager of the hotel (who happened to be there just then) walked with me to the Tube station (Gloucester Road, if you're mapping this), pulling my bike case as I pulled my suitcase. Yes, they provided that "in the weeds" level of service. More about the hotel: It's in a great location, with a Starbucks (!) and many restaurants in walking distance, plus a very nice supermarket (Waitress) across the street, with an array of prepared foods. It's also less than a mile (an easy walk) to Kensington Gardens, which is a big park basically across the street from Hyde Park (with biking and walking paths). I will absolutely stay there again.
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Review collected in partnership with Accorhotels.com
Date of stay: August 2022
Value
Rooms
Location
Cleanliness
Service
Sleep Quality
This review is the subjective opinion of an individual traveller and not of Tripadvisor LLC nor of its partners. Tripadvisor performs checks on reviews.
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Morag S wrote a review Aug 2022
Aberdeen, United Kingdom20 contributions3 helpful votes
The room was small and bijou but everything perfectly in place. All members of staff were exemplary -in communication they were just ace. Breakfast provided by Portuguese staff was as fresh as fresh can be. If you want an ideally located hotel with helpful staff book here...the Aircon is free.....
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Date of stay: August 2022Trip type: Travelled with friends
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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TBLR wrote a review Aug 2022
Portugal39 contributions16 helpful votes
This hotel caught our eye because it looked fun, informal, had a modern, comfortable décor, and many references to the Tube. The location is great, just a couple minutes away from the Gloucester Road tube station and next to many restaurants, the Natural History Museum, and the lovely Hyde Park. So many fun things to explore right in the Kensington neighborhood! Besides that, Maria, who works at the reception, is Brazilian and greeted us in Portuguese every morning. And, at breakfast time, we also met Mena, from Portugal, who was very kind and welcoming to us. By the way, I have only nice things to say about the whole staff, they were very friendly, fun and helpful. Our room was located in the basement. It had a very comfortable bed, enough towels, and the selection of tv channels was surprisingly good. The only things I think could be improved: the lack of hangers for the towels/clothes in the room and/or bathroom. There was also a bit of construction work early in the morning right next to our window, with some hammering and singing (!), but fortunately we were already awake by the time that happened. Then the room started to smell strongly of glue in the last afternoon we spent there, but the air conditioning in fan mode helped to clear the air, so we didn't even tell anyone from the staff, because after a few hours everything went back to normal. All in all, this is a great place to stay if you want to spend a couple of days in London and go sightseeing. Thanks for a lovely stay and I hope to come back in the future!
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Date of stay: August 2022Trip type: Travelled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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r2thebizel wrote a review Jul 2022
Pattaya, Thailand179 contributions124 helpful votes
+1
Lovely location in London, plenty of beautiful restaurants and streets and the tube within easy walking distance. Rooms are small but have a funky Underground theme with nice lobby and bar area where you can claim your free drink on arrival.
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Date of stay: July 2022Trip type: Travelled as a couple
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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rachel wrote a review Jul 2022
1 contribution
Had a lovely stay here with work, nice atmosphere and vibe in a good location. Great area to work from also in the lounge. Special mention to Sanjay who was super helpful and a great asset to the hotel. Will return
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Date of stay: July 2022
Value
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Trip type: Travelled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Jose F. wrote a review Jul 2022
New York City, New York19 contributions8 helpful votes
What I really really like was the good attitude of the manager to solve any problems. The room was spacious, clean and with a nice design. The breakfast was more than good. We cannot forget that this is a 3-star hotel. The location is fantastic with a subway station nearby and close to a famous square.
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Date of stay: June 2022
Rooms
Location
Service
Trip type: Travelled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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Sebastien wrote a review Jul 2022
Paris, France5 contributions10 helpful votes
I was given a room where the shower has both pipes connected to super hot water - dangerous and impossible to use, they gave me a second room in the basement only for showering as the room itself smelt so Rotten nobody could sleep in it. All this for well over 200 euros.... I ask for the director to email me or call me, he never bothered. I have a gold card with Accor. Forget this hotel unless they get a new GM.
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Date of stay: July 2022Trip type: Travelled on business
This review is the subjective opinion of a Tripadvisor member and not of Tripadvisor LLC. Tripadvisor performs checks on reviews.
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PRICE RANGE
US$153 - US$229 (Based on Average Rates for a Standard Room)
ALSO KNOWN AS
best western the cromwell hotel london, best western london, london best western
FORMERLY KNOWN AS
Best Western The Cromwell
LOCATION
United KingdomEnglandLondonSouth Kensington / Kensington and Hyde Park
NUMBER OF ROOMS
84
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Frequently Asked Questions about ibis Styles London Gloucester Road
Which popular attractions are close to ibis Styles London Gloucester Road?
Nearby attractions include Rutland Outdoor Pursuits (0.5 km), Kynance Mews (0.3 km), and St Stephen's Church (0.4 km).
What are some of the property amenities at ibis Styles London Gloucester Road?
Some of the more popular amenities offered include free wifi, a lounge, and breakfast buffet.
Which room amenities are available at ibis Styles London Gloucester Road?
Top room amenities include air conditioning, a flat screen TV, and blackout curtains.
What food & drink options are available at ibis Styles London Gloucester Road?
Guests can enjoy a lounge, breakfast, and complimentary tea during their stay.
Is parking available at ibis Styles London Gloucester Road?
Yes, paid public parking nearby and street parking are available to guests.
What are some restaurants close to ibis Styles London Gloucester Road?
Conveniently located restaurants include Launceston Place, Memories of India Kensington, and Little India.
Are any cleaning services offered at ibis Styles London Gloucester Road?
Yes, dry cleaning and laundry service are offered to guests.
Which languages are spoken by the staff at ibis Styles London Gloucester Road?
The staff speaks multiple languages, including English, Spanish, French, Italian, Portuguese, and Lithuanian.
Are there any historical sites close to ibis Styles London Gloucester Road?
Many travellers enjoy visiting Churchill War Rooms (3.9 km), Tower of London (7.6 km), and Houses of Parliament (4.1 km).
Does ibis Styles London Gloucester Road have any great views?
Yes, guests often enjoy the city view available here.